Accompagne

| Titre de série : |
Upper intermediate Business English. |
| Titre : |
Market leader : teacher's resource book |
| Type de document : |
texte imprimé (livres, articles, périodiques) |
| Auteurs : |
Bill Mascull, Auteur |
| Editeur : |
Harlow : Longman |
| Année de publication : |
2001 |
| Importance : |
220 p. |
| Format : |
30 cm. + |
| ISBN/ISSN/EAN : |
978-0-582-43463-9 |
| Note générale : |
At foot of title: Financial Times. |
| Langues : |
Anglais (eng) |
| Mots-clés : |
English language Business English Study and teaching Foreign speakers. |
| Résumé : |
From the world's most informed business sources... a new language course for tomorrows business leaders.
Business is changing faster now than ever. Following on from Market Leader Intermediate, Market Leader Upper Intermediate is part of a distinctive new business English course which reflects this global change. Drawing on the extensive media assets of the Financial Times and other sources, it offers a highly authoritative and flexible range of materials for business English learners worldwide.
Essential business content and skills:
- Critical business issues of our time: topics include e-commerce, risk, international marketing and crisis management;
- Case studies in each Course Book unit for real practice of key business skills.
Choice and flexibility:
- Wide range of components to support teachers, and offer choice and flexibility:
* Business Grammar and Usage, plus special subject books including Business Law, Banking and Finance, and International Management;
* Two videos - Business Leader Briefings (interviews), and Alliance (drama) - both with photocopiable worksheets;
* Teacher's Resource Book, Practice File, Test File, cassettes/audio CDs.
The Teacher's Resource Book provides a general introduction to the course, detailed teaching notes, the business background to each unit, a text bank of extra reading texts and a Resource Bank of photocopiable communication activities for classroom use.
On-line resources:
- Subscription service with regular supply of new texts and ELT exploitation, plus on-line testing material: www.market-leader.net |
Accompagne

Upper intermediate Business English.. Market leader : teacher's resource book [texte imprimé (livres, articles, périodiques)] / Bill Mascull, Auteur . - Harlow : Longman, 2001 . - 220 p. ; 30 cm. +. ISBN : 978-0-582-43463-9 At foot of title: Financial Times. Langues : Anglais ( eng)
| Mots-clés : |
English language Business English Study and teaching Foreign speakers. |
| Résumé : |
From the world's most informed business sources... a new language course for tomorrows business leaders.
Business is changing faster now than ever. Following on from Market Leader Intermediate, Market Leader Upper Intermediate is part of a distinctive new business English course which reflects this global change. Drawing on the extensive media assets of the Financial Times and other sources, it offers a highly authoritative and flexible range of materials for business English learners worldwide.
Essential business content and skills:
- Critical business issues of our time: topics include e-commerce, risk, international marketing and crisis management;
- Case studies in each Course Book unit for real practice of key business skills.
Choice and flexibility:
- Wide range of components to support teachers, and offer choice and flexibility:
* Business Grammar and Usage, plus special subject books including Business Law, Banking and Finance, and International Management;
* Two videos - Business Leader Briefings (interviews), and Alliance (drama) - both with photocopiable worksheets;
* Teacher's Resource Book, Practice File, Test File, cassettes/audio CDs.
The Teacher's Resource Book provides a general introduction to the course, detailed teaching notes, the business background to each unit, a text bank of extra reading texts and a Resource Bank of photocopiable communication activities for classroom use.
On-line resources:
- Subscription service with regular supply of new texts and ELT exploitation, plus on-line testing material: www.market-leader.net |
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